Farouk Shami Interviewed – CHI Lava Tapered Wand – Innovative High-Tech Tools That Are Changing the Hair Game
Hair tools are stylists’ trusted ally, enabling them to achieve the impossible—making even the most unmanageable manes appear sleek and shiny. Tools certainly have come a long way over the years, and there are always new innovations being launched by companies to keep the industry at the top of its game.
Some even find inspiration in unexpected ways: “I’m constantly working with our research and development team to bring our customers the most advanced tools,” says Dr. Farouk Shami, founder and chairman of Farouk Systems. “I’ve been inspired by how elements are used outside of our industry. While traveling, I saw ceramic technology used in pizza ovens and lava stone used for cooking. We have incorporated them into our tools, both serving as excellent conductors of heat. I have also worked with NASA to incorporate their technology into our tools.”
Made with volcanic lava and ceramic, the CHI Lava Tapered Wand allows styling at lower temperatures than is standard, which produces less damage to hair while offering smooth, shiny results and multiple curl patterns.
Specially designed 3/8”– 3/4” extended versatile wand creates flawless, shiny curls for medium to long hair lengths. Made with Volcanic Lava and Ceramic the extended wand provides gentle consistent heat during styling. The combination of volcanic lava and ceramic allows styling at lower temperatures than normal which produces less damage to the hair while offering smooth, shiny results. Using only this tool, multiple curl patterns such as coils, curls and waves are possible.