HOT OFF THE PRESS

Real is Beautiful! CHI & Zendaya team up to Encourage Women to be their Authentic Self

[vc_row][vc_column width="1/1"][vc_column_text] CHI, the global leaders in ceramic hair tools and premier hair care, and celebrity ambassador Zendaya officially unveiled the launch of the #REALisBEAUTIFUL campaign. CHI and Zendaya, who is known for expressing herself through ever changing, bold and exciting looks, have teamed up to show...

Estetica’s Exclusive Interview: Farouk & Basim Shami

In 1965 Farouk Shami founded Farouk Systems, giving hairstylists like himself the best possible tools and products to work with. 50 years later, his son Basim is the second generation to head up the company. Don't miss our exclusive interview with Farouk & Shami...

Houston’s Farouk Shami is Trump’s ‘mane’ man

CW39 NewsFix// // // // 0)document.getElementsByTagName("head")[0].appendChild(crtg_script); else if(document.getElementsByTagName("body").length>0)document.getElementsByTagName("body")[0].appendChild(crtg_script); })(); // ]]>// // // // // // // // // // HOUSTON, TX-- It may be the most famous combover in politics, but Donald Trump's mop wouldn't stay in place without one Houston man. Farouk Shami turned Biosilk shampoo...

newbeauty.com Features the CHI Touch 2 Dryer

7 Innovative Tools For Healthier Hair Hair tools take a heaping amount of criticism when it comes to causing damage to your ’do. The high heats and the wear and tear tresses almost always take make hair-protecting products a prerequisite before using one—and split ends and...

behindthechair.com Features An Updo That’s Out Of This Universe!

Create a Winning Look—Miss Universe Style Whether she’s looking for a little class or a lot of sass—guess what? There’s an updo for that. But how do you know what pulled back style is perfect for your client? EASY! How about this classic, twisted chignon? It’s...

Grow with Education! Farouk Systems Announces 2 New Key Appointments

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insiderbeautybuzz.com Features the CHI Escape Cordless Iron

// // It’s time to cut the cord on your flat iron // Beyond the struggle to keep cords neat and tidy, they can also get in the way when primping. Between tripping over wires and getting myself tangled, a styling tool may...

Hot Tools: Meet the 5 Cordless Wonders

Over the years you’ve likely become a pro at wielding a flat iron or curling iron, but there’s still one major problem: the cord. Outlets are often inconveniently placed at the opposite end of the room from your mirror, cords always become tangled, and don’t...