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Farouk Systems Hosts Creative Artistic Team Training

 

Farouk Systems, Inc. held its annual Creative Artistic Team (CAT) Training for international brand ambassadors in Houston, Texas. The two-day educational event featured the CHIC Collection by CHI, a series of trending hair colors created with the first to market digital color lab known as the LG CHI Color Master Factory.

The collection was conceived and created by Farouk Systems, Inc. extraordinaire artists Mego Ayvazian, Patrick Kalle, Wesley Palmer, Joshua Bernard, and Sarah Harris. They led hands-on classes showcasing the techniques used and color formulations created with the LG CHI Color Master Factory. Each ravishing look was inspired by global destinations including London, Paris, Rio de Janeiro, Las Vegas, Hollywood, Milan, and the French Riviera.

The artists immersed themselves in the digital playground of the LG CHI Color Master Factory. The system is designed to optimize the way hairdressers measure, formulate, dispense, and manage hair color to make their creative colorwork come to life. Artists shared how the digital color lab allows them to improve their creative expression and service quality with the innovative technology.

“I love my LG CHI Color Master Factory!” exclaimed Morgan Brack, a Dallas area salon professional. “It feels so futuristic—and it is! My clients are always so excited when I use it, and the quality of the color is just unmatched,” she added.

As the artists worked side by side telling stories, they were most inspired by Dr. Farouk Shami, chairman and founder of Farouk Systems, Inc. His passion for hair artistry and desire to equip hairdressers with the latest technology is felt by all who cross his path.

“I love that we all work together, regardless of our experience level, so we can learn from each other,” said Maria Santos, a Farouk Systems, Inc. artist for over 25 years. “Dr. Shami is responsible for making us feel so welcome. I always love coming here and learning new things,” she added.

According to Dr. Farouk Shami, “Our company has the touch, the drive, and the heart to keep pushing forward and creating better hair technology […].”

    

  

  

  

CHI Lava Pro Hair Dryer Makes Hairstyling a Breeze

CHI Lava Pro Hair Dryer Makes Hairstyling a Breeze


If there’s one tool that hairstylists should never scrimp on, it’s a blow dryer. Enter the CHI LAVA Pro Hair Dryer, featuring latest CHI LAVA Ceramic technology. It’s so lightweight, it offers precise speeds and heat settings, boasts magnetic attachments and minimizes heat damage to strands. This top-of-the-line dryer combines American innovation with German engineering, using a ceramic barrel infused with volcanic minerals to create hair-smoothing negative ions that contribute to shine, smoothness and overall hair health. Most importantly, the volcanic lava minerals used in the CHI LAVA Pro Dryer allow for effective heat styling at lower temperatures, reducing heat damage and making it the perfect dryer, no matter the hair type or texture.

Before

After

“This is the best dryer I’ve ever had,” said Jessica Forsythe, a Texas-based hairstylist who recently bought a CHI LAVA Pro Dryer at a beauty trade show. “It cuts down my drying time, it’s so quiet, and I can even style just with the dryer itself. It’s easily my favorite purchase for my salon this year.”

Features

Take a look at all of the features and benefits the CHI LAVA Pro Dryer has to offer.

  • Energy-saving, powerful brushless motor
  • Up to 110,000 rpm/min for powerful airflow
  • 50 million negative ion output technology
  • 7 second reverse auto cleaning function
  • LCD digital temperature display
  • 4 heat and 3 speed settings
  • Cool Shot, Room Temperature Air Setting function
  • Diffuser, precision concentrator, and smoothing nozzle magnetic attachments
  • Low noise (<80dB)
  • Lightweight (10.5 oz)
  • Professional 11 ft. (3.35m) cord length
Farouk Systems Debuts CHIC Collection Created with LG CHI Color Master Factory

Farouk Systems Debuts CHIC Collection Created with LG CHI Color Master Factory

Hair by Mego Ayvazian, Patrick Kalle, Wesley Palmer, Joshua Bernard, Sarah Harris, and assistance from Lorena Guevara.

 

HOUSTON, TX – Farouk Systems, Inc. knows it’s a special occasion when its artists collaborate to introduce a new collection of colors created with the LG CHI Color Master Factory, a digital color lab able to formulate over 30,000 color combinations at the touch of a finger. The CHIC Collection — seven new looks inspired by global destinations — is no different.

The collection sparks unique ways for hairdressers to express themselves through the vitality of color. Here, hair and technology fuse together to create art, and the crown is the canvas.

“Color is such a powerful force,” said Mego Ayvazian, creative director for Farouk Systems, Inc. “It has the ability to influence mood so what better way to do that with colors inspired by beautiful destinations?”

Explore the CHIC Collection and learn how to recreate each one by following the step-by-steps.

 

PARIS SUNSET

 

This decadently rich dark-to-light hue is true to La Ville-Lumière (‘The City of Light’); the colors blend seamlessly to create the appearance of a Parisian sunset illuminated in full glory. There is also a particular je ne sais quoi about this fiery and undulating shade that just suits every season. Plus, the color is versatile for every complexion.

STEP-BY-STEP COLOR

Formula 1: 5cm + 5c + 10 volume CHI Color Generator equal parts for roots melt into ends.

Formula 2: 7c + 20 volume CHI Color Generator + ¼ oz of orange additive.

Step 1: Mist the hair with CHI Bond & Seal.

Step 2: Section the hair into 4 quadrants.

Step 3: Apply Formula 1 horizontally about two inches down from the nape.

Step 4: Starting in the nape sections, diagonal back color placement and blend down with your fingertips.

Step 5: As you work up the head, start blending the color further down to help add dimension.

Step 6: Mist the ends with CHI Bond & Seal and apply Formula 2 on the remaining hair and blend Formula 2 into
Formula 1.

 

HAIRCUT STEP-BY-STEP

Step 1: Starting with ½ of the circle, raise the hair straight up and cut horizontally.

Step 2: Project the hair to the stationary design line to release pressure on your shoulders, bring the hair down towards the curve of the scalp.

Step 3: Using a mobile guide, pull hair straight out starting at center back using vertical sections. Slide cut into mid-shaft to remove weight and create texture.

Step 4: Cut blunt bangs to your desired length and texturize to create wispy bangs.

 

HOLLYWOOD BLONDE

 

These old Hollywood inspired S-waves are a nod to California living. The look is a happy medium between two-tone hair and soft balayage highlights. The real beauty, though, lies in the ‘money piece’ highlight technique, a strategically placed pop of brightness placed along the hairline directly framing the face. It helps soften and lift the complexion for a sun-kissed glow with minimal effort and maximum glamour.

STEP-BY-STEP

Formula 1: Using a 1: 1 ½ mixing ratio CHI Bleach & Shine 30 Volume CHI Color Generator + 3 pumps of CHI Bond Rebuilder

Formula 2: 2oz 11i + 1oz 11w + 3 shots violet additive + 3oz 10 volume CHI Color Generator

Step 1: Section the crown area, leaving out fringe and rear perimeter.

Step 2: Mist each section with CHI Bond & Seal before applying CHI Bleach & Shine.

Step 3: Starting in the front quadrants, take thin slices parallel to the hairline. Apply Formula 1 with vertical brush strokes to create a blending balayage.

Step 4: Create a chunky weave in the hairline using two foils back-to-back.

Step 5: In the crown, use long backcomb from ends to root. Apply CHI Bleach & Shine by feathering with a vertical brush.

Step 6: Apply Formula 2 to pre-lightened area and process for 20 minutes.

Step 7: Using clippers, create a blunt cut to your desired length.

Step 8: Create a “v” section in the bang area to create a guide for the long curtain bangs.

Step 9: Point cut to desired length by over directing to the opposite side. Slide cut to blend into your desired length. Point cut in the crown area to create texture.

FRENCH RIVIERA


This watercolor-inspired coif is reminiscent of a tropical getaway along the Mediterranean coastline with its warm and dreamy colors. The mix of tones paired with an expertly styled undercut pixie creates an edgy look that just manifests bold confidence. From the sexy side swoop to the beautiful placement of colors, this punky style is effortlessly cool, but makes a big impact.


STEP-BY-STEP COLOR

Formula 1: 1:1 CHI Bleach & Shine + 20 volume CHI Color Generator + 3 pumps of CHI Royal Treatment Bond Rebuilder (root touchup application)

Formula 2: 1oz Blorange + 1oz 10 volume CHI Color Generator

Formula 3 Root Area: 1oz 7v + 1oz Clear Additive + 2 shots red additive + 1 shot violet additive + 2oz 10 volume CHI Color Generator

Formula 4: Custom mixture of CHI Chroma Paint Blue Crush + CHI Chroma Paint Green with Envy + CHI Chroma Paint Pearl Glam. Formula 5: ½ oz Royal Violet + ½ 10 volume CHI Color Generator

Step 1: Mist the hair with CHI Bond & Seal

Step 2: Apply Formula 1 to new root area and process to your desired level.

Step 3: After applying the Bleach and Shine to the root area apply the products towards the end.

 

STEP-BY-STEP COLOR

Result After Lightning Service Fase

Step 1: Rough dry hair and apply Formula 2 to sides and beck.

Step 2: Apply Formula 3 to the root about 1” down to create a shadow root.

Step 3: Apply Formula 4 to the mid-shaft and ends.

Step 4: Apply Formula 5 to three foils at the interior. Position one foil using your custom color mixture of CHI Chroma Paint, create an accent piece in the front hairline.

 

FRENCH RIVIERA

HAIRCUT STEP-BY-STEP

Step 1: Section the hair in four sections.

Step 2: After cutting the sides and back in uniform layering, we continue using a 45-degree razor in the crown parallel to fingers using a mobile guideline.

Step 3: Soften the graduation with horizontal razor over comb technique.

Step 4: Release the large triangle section. Over direct, using a 45-degree angle, to crown area using horizontal partings taking the guideline from crown and connect to back.

Step 5: Using razor over comb technique, hold horizontal and rotate razor to blend to uniform layering underneath.

Step 6: Connect the front triangle with stationary guide line from the crown.

Step 7: Distribute the hair in the natural fall and point cut softly diagonal forward.

Step 8: Comb the hair in S-shape in front of ear and blend cut diagonal forward.

Step 9: Clean contour lines with tip of shears.

RIO RED


Only a dramatic burst of color could emulate the bustling Brazilian metropolis of Rio de Janeiro, and this head-turning red hue is equal parts bold as it is beautiful. Not only does it make for a super chic color statement, but it also adds warmth to complexions. Pair the hue with cascading curls or waves for even more dimension.

STEP-BY-STEP COLOR

Formula 1: 4oz CHI Chroma Paint Red Haute + 2oz CHI Chroma Paint Oh So Fuchsia + ¼oz CHI Chroma Paint Midnight Madness.

Formula 2: 4oz CHI Chroma Paint Red Haute + 2oz CHI Chroma Paint Oh So Fuchsia.

Step 1: Section into 4 quadrants.

Step 2: Mist quadrants with CHI Bond & Seal.

Step 3: Apply Formula 1 to the root area.

Step 4: Apply Formula 2 to mid-shaft and ends and blend into Formula 1.

LONDON BASE


This smoky hue resembles London’s notable skyline filled with stone and steel landscape. The contrast of the gray and black tones creates an edgy look that is extremely versatile. Plus, there is no denying the power of a shaggy pixie cut; it’s a statement in and of itself because of how it frames the face and enhances the cheekbones. The tousled, wind-blown texture brings out the variations of length within the cut to make the hair appear thicker and add movement.


STEP-BY-STEP COLOR

Formula 1: 1:1 ½ CHI Bleach & Shine 20 volume CHI Color Generator + 3 pumps of CHI Bond Rebuilder (for root touchup application)

Formula 2: 1oz 10S + 1oz 11I + 2 shots of 1n + 3.75g violet additive + 3oz 10 volume CHI Color Generator

Formula 3: 1/2 oz 1n + 1/2 oz 10 volume CHI Color Generator

Step 1: Apply Formula 1 to new growth and process to your desired level.

Step 2: Rough dry hair and apply Formula 2 on entire head.

Step 3: Tape down the fringe ends to create a barrier, leaving 1 inch out. Apply Formula 3, creating a peek-a-boo effect to the front fringe, sideburns, and nape.

 

 

LONDON BASE

HAIRCUT STEP-BY-STEP

Step 1: Release to contour lines and section the interior part in 5 sections.

Step 2: Starting at the exterior, use vertical partings and project the hair up to a 120-degree angle to create a stationary guideline and increasing length. Comb the front hairline back to blend the side and keep sideburn length.

Step 3: Project the hair 90 degrees, use the razor parallel to the fingers and follow the curve of the scalp.

Step 4: Follow the curve of the scalp working towards the front hairline. Rough dry hair and apply Formula 2 on entire head.

Step 5: Using perpendicular partings, razor cut on both sides by cutting horizontally.

Step 6: Project the hair to the ceiling and point cut. Release fringe and project vertical to connect to the guideline.

Step 7: Comb the hair to a natural fall and point cut to create a soft asymmetric fringe area.

LUCE MILANO


Referred to as a style powerhouse, Milan has long been recognized as Italy’s fashion capital. Therefore, it should come as no surprise that this city would serve as a muse for the beauty industry. This perfectly powdery purple paired with tousled tresses is a work of art à la Leonardo da Vinci. Thanks to the versatility of the shade, it can gracefully freshen up a complexion, accentuate eye color and can be adapted to suit various hair textures.

 

STEP-BY-STEP

Formula 1: 1:1 ½ CHI Bleach & Shine 20 volume CHI Color Generator + 3 pumps of Royal Treatment Bond Rebuilder (for root touchup application)

Formula 2: Mix 1oz of Royal Violet with 1oz 10 volume CHI Color Generator

Formula 3: 1oz Steel Violet + 1oz 10 volume CHI Color Generator

Step 1: Apply Formula 1 to exterior area and root area 1 inch wide.

Step 2: Rinse and shampoo with CHI Royal Treatment Bond & Repair Shampoo.

Step 3: Isolate the top area with placing of foil.

Step 4: Apply formula 2 Steel Violet from mid-shift to end.

Step 5: Blending formula 1 and formula 2 with your fingers. Make sure the is penetrated through the section.

Step 6: Section the head in 4 section and release the hairline.

Step 7: Comb the hair and the natural fall distribution and cut the hair parallel to the comb.

Step 8: Take a guideline from the previous section and cut with comb control.

Step 9: Work from the center of the nape towards the sides parallel to the parting.

Step 10: Turn head to the side to give you a perfect horizontal line before cutting.

VEGAS ROSE


This medley of expressive and energetic colors is reflective of a true desert treasure. The pink, purple, and grey shades blend seamlessly to create a vibrant hue with beautiful dimension. This color proves especially ideal for natural brunettes who are looking to shake up their look. This hair glow up is the perfect color to keep hair looking fresh.


Formula 1: 1:1 ½ CHI Bleach & shine + 20 volume CHI Color Generator + 3 pumps of CHI Royal Treatment Bond Rebuilder

Formula 2: 1 ½ oz 6v + 4 shots of violet additive + 1 ½ oz 20 volume CHI Color Generator to root area on entire head

Formula 3: Custom mixture of CHI Chroma Paint Purple Blitz + CHI Chroma Paint Pink Lightening + a small amount of CHI Chroma Paint Midnight Madness

Formula 4: Custom mixture of CHI Chroma Paint Mango Tango + CHI Chroma Paint Pearl Glam + CHI Chroma Paint Midnight Madness + CHI Chroma Paint Pink Lightening + Oh So Fuchsia

Formula 5: Custom mixture of CHI Chroma Paint Mango Tango + CHI Chroma Paint Pearl Glam + CHI Chroma Paint Pink Lightening + CHI Chroma Paint Grey Star

Artist Tip: What you see in the bowl will be the outcome of the custom color.

 

Step 1: Mist the hair with CHI Royal Treatment Bond & Seal.

Step 2: Section the hair into 4 quadrants.

Step 3: Starting at the nape, take diagonal sections staying about 1 inch away from the root. Foil small slices and be sure to saturate to get even lift, leaving out the pre-lightened ends.

Step 4: Process up to 50 minutes or until hair reaches a pale yellow.

Step 5: Section the hair into small vertical triangles at the crown leaving out the bottom perimeter.

Step 6: Alternate the CHI Chroma Paint formula 3, 4 and 5 from 1.5 in from the root which are color with formula 2.

Step 7: Use any of this 11 direct dye colors for any creative long lasting end result.

6 THINGS YOU DIDN’T KNOW ABOUT THE LG CHI COLOR MASTER FACTORY

6 THINGS YOU DIDN’T KNOW ABOUT THE LG CHI COLOR MASTER FACTORY

Here’s How One Machine Can Change Your Entire Business

We’ve seen the LG CHI Color Master Factory all over the internet and in so many pro salons—but what’s the extent of what this viral machine can actually do? This in-salon factory by Farouk Systems marks the digital evolution of hair color, able to formulate over 30,000 hair color combinations at the touch of a finger.

Sounds too good to be true? Keep scrolling to learn more about the latest cutting edge technology that will set your salon apart.

Click here to watch CHI Global Creative Artist Wesley Palmer (@wesdoeshair)’s dramatic color transformation with this revolutionary machine!

1. 12 canisters replace an entire color backbar

We’ve seen the LG CHI Color Master Factory all over the internet and in so many pro salons—but what’s the extent of what this viral machine can actually do? This in-salon factory by Farouk Systems marks the digital evolution of hair color, able to formulate over 30,000 hair color combinations at the touch of a finger.

Sounds too good to be true? Keep scrolling to learn more about the latest cutting edge technology that will set your salon apart.

Click here to watch CHI Global Creative Artist Wesley Palmer (@wesdoeshair)’s dramatic color transformation with this revolutionary machine!

2. The Color Factory canisters mix color in two different ways

Each mixing mode allows stylists to further experiment with formulations and interact with their clients:

  • Simulation Mode: Do your clients ever say “I wish I knew what I’d look like blonde before I commit.” Well, now they can. Simulation mode allows stylists to snap a picture of their client and receive suggested color formulas AND an edited photo of their client with the color request they’re debating. This is a super cool and fun way to switch up the way you interact with clients and a huge bonus for new stylists still working on formulations.
  • Manual Mode: If you already have a perfected formula, Manual mode prepares it in real time. Just place your bowl on the scale and select your formula!

3. Biggest myth: “I don’t have to make my own formulas anymore”

We didn’t have to clock all those theory hours in school for nothing! “Just because it’s a machine doesn’t mean you stop formulating with your hairdresser brain to come up with a formula,” Wesley says.

While this machine alleviates a lot of time spent mixing formulas, there’s still very much a need for color theory, formulation education and overall “stylist-brain” for it to work. You CAN, however, save your custom formulas digitally on the LG CHI Color Master Factory app so that once you nail it once, you won’t have to remember it for the next appointment.

Check out how Wes formulates a perfect platinum toner with a few clicks:

4. Time saver: you’ll never use a scale to weigh color again

We didn’t have to clock all those theory hours in school for nothing! “Just because it’s a machine doesn’t mean you stop formulating with your hairdresser brain to come up with a formula,” Wesley says.

While this machine alleviates a lot of time spent mixing formulas, there’s still very much a need for color theory, formulation education and overall “stylist-brain” for it to work. You CAN, however, save your custom formulas digitally on the LG CHI Color Master Factory app so that once you nail it once, you won’t have to remember it for the next appointment.

Take a look at colorist Julian Normand (@jeweldoeshair) experimenting with the LG CHI Color Master Factory:

5. Shave time off of foil & hair painting services

One of Wes’ timesaving hacks of the LG CHI Color Master Factory is adding developer to his lightener of choice—like the CHI Bleach & Shine hemp and aloe-infused lightener. All you need to do is place your bowl on the scale, select the desired ratio, remove and blend with the automatic mixer for 60 seconds. That means: nailing that consistency every time, and losing the extra minutes it takes to mix bowls throughout a service.

Pro tip: Each LG CHI Color Master Factory dispenser can manage one to four busy stylists at one time. To save time in the salon—especially for double-booking appointments—colorists can formulate directly from the LG CHI Color Master Factory tablet or use another device to formulate remotely from their station.

6. It’s super easy to set up & maintain

Worried about factory set-up, maintenance, and updates? Don’t sweat it! The digital age can be a little daunting sometimes, but Farouk Systems is here to help you every step of the way. Here’s how:

Factory Set-up

  • A team of engineers from Farouk Systems is available to help set up your LG CHI Color Master Factory virtually. Then, an educating team will help schedule an in-person or virtual training session for everyday use.
  • The LG CHI Color Master Factory Formulator App must be downloaded to formulate, simulate, dispense or use client management.
  • WiFi is required for set-up, but stylists are still able to formulate even if the WiFi is not working.

Maintenance

  • You don’t need to worry about refilling your canisters once they’re empty—all you need to do is order new ones! Plus the aluminum canisters are recyclable and can be disposed of following local regulations.
  • Your LG CHI Color Master Factory is protected by a year-long warranty and, if you’re leasing, Farouk Systems will provide maintenance if anything happens to the machine.
  • It’s recommended that you clean and wipe down removable parts, such as the scale and removable drip tray, at least once. Don’t use any abrasive materials or harsh chemicals!
  • Software updates are automatic and start once the tablet is activated.Thinking of leveling up your salon with the LG CHI Color Master Factory? Click here to learn more!

Credit: behindthechair.com

Farouk Systems Celebrates Employee Appreciation Day

Farouk Systems Celebrates Employee Appreciation Day

Four generations of Farouk Systems, Inc.: From left, Dr. Farouk Shami, Chairman and Founder; Rami Shami, CEO; Farouk Shami Jr., Director of Operations, and Nai Shami.

Farouk Systems, Inc., a global haircare manufacturer, treated its hardworking staff to an Employee Appreciation Day on October 14th,2022. The company-wide event, which was filled with fun, food, and live music, also resumed its tradition of celebrating the birthday of its founder and chairman, Dr. Farouk Shami.

This year, hundreds of employees from across the organization congregated at the Richey office location for an afternoon of food and live mariachi music by Los Reyes de Mexico.

“Our employees are the reason that CHI, BioSilk and our other brands have been so successful,” said Dr. Shami. “During the pandemic, all of you worked together to create, package, and ship hand sanitizers and other products that made a big difference in fighting COVID-19 nationwide.”

Dr. Shami was referencing the time when Farouk Systems, Inc. pivoted from haircare to create CHI and BioSilk Natural Gardens Moisturizing Hand Sanitizers during the onset of the coronavirus pandemic in 2020. The company helped tackle a nationwide shortage of the antibacterial products.

“It is to you, my Farouk Systems, Inc. family, that we owe all our success,” Dr. Shami said. “From the warehouse, shipping, labs, marketing, sales and all teams, thank you for everything that you do for this company,” he concluded.

See more highlights from the festive event below.

About Farouk Systems, Inc.:

Farouk Systems, Inc. is a Houston-based company of hairdressers for hairdressers. It manufactures high-quality professional hair care products, including industry-leading brands CHI® and BioSilk®. Farouk Systems, Inc. was founded in 1986 by Dr. Farouk Shami, a hairdresser whose mission is to provide the professional beauty industry with the most advanced American technology based upon “Education, Environment, and Ethics”. Farouk Systems, Inc. distributes its products throughout the United States and to over 150 countries worldwide. Please visit our website at www.farouk.com and like us on facebook.com/farouksystems.

Farouk Systems Pledges Donation to Latino Learning Center

Farouk Systems Pledges Donation to Latino Learning Center


From left, Mayra Moreno, ABC13 news anchor; Ana Abrahams, owner of Supernova Furniture; Camilo Rojas, Vice President of Marketing at Silver Eagle Distributors, and Dr. Farouk Shami, Founder and Chairman of Farouk Systems, Inc.

 

Farouk Systems, Inc., a Houston-based haircare manufacturer, pledged to donate $20K to the Latino Learning Center, a nonprofit organization that helps the immigrant population integrate into the Greater Houston area.

The Latino Learning Center marked its 43rd anniversary with a Humanitarian Awards gala at Hotel Zaza’s Museum District on October 13th, 2022. The event, held during Hispanic Heritage Month, raised critical funds for the organization’s work to continue offering housing assistance to senior citizens, affordable classes for technical instruction, among other programs.

“It’s an honor for Farouk Systems, Inc. to be part of this anniversary celebration,” said Dr. Farouk Shami, Founder and Chairman of Farouk Systems, Inc., who was also invited as a keynote speaker. “Our company is proud to support the Latino Learning Center and the Hispanic community today and every day,” he added.

To recognize the contributions and importance of Hispanic women, Farouk Systems, Inc. joined the ranks of various companies celebrating extraordinary Latina CEOs for their entrepreneurial spirit, accomplishments, and service to the community.

“We greatly appreciate the support of our guests who help us honor our Latina award recipients today,” said Rodolfo Gonzalez, President and CEO of the Latino Learning Center. “It’s companies like Farouk Systems, Inc. that are leading the way in enacting positive change and making an impact in the Latino community,” he added.

In 2021, Dr. Farouk Shami was on the receiving end of the gala when he was bestowed with the COVID-19 Heroes Humanitarian Award from the nonprofit organization. He was honored for supplying Americans nationwide with CHI and BioSilk Natural Gardens Moisturizing Hand Sanitizers and other Coronavirus-fighting products. He then donated $17.5 million worth of CHI and BioSilk products to cities, medical professionals, homeless shelters, schools, and hospitals around the country.

Farouk Systems, Inc. is and always will be dedicated to giving back to communities in need,” said Dr. Shami.

For more information about the Latino Learning Center, click here.


About Farouk Systems, Inc.: 

Farouk Systems, Inc. is a Houston-based company of hairdressers for hairdressers. It manufactures high-quality professional hair care products, including industry-leading brands CHI® and BioSilk®Farouk Systems, Inc. was founded in 1986 by Dr. Farouk Shami, a hairdresser whose mission is to provide the professional beauty industry with the most advanced American technology based upon “Education, Environment, and Ethics”. Farouk Systems, Inc. distributes its products throughout the United States and to over 150 countries worldwide. Please visit our website at www.farouk.com and like us on facebook.com/farouksystems.