LG CHI Color Master Factory Inspires the Spectrum Collection

LG CHI Color Master Factory Inspires the Spectrum Collection

In a beauty industry ripe with imitation, genuine innovation is rare. But Dr. Farouk Shami, Chairman and Founder of Farouk Systems, Inc., is shaking up the industry with the first-ever LG CHI Color Master Factory, a digitally controlled color customization system that can create limitless formulations with exact precision for permanent, semi-permanent, and demi-permanent colors. This game-changing technology will revolutionize the color formulation process in salons forever.

Dr. Shami inspires this type of avant-garde thinking in everyone around him. Bearing this in mind, Farouk Systems Creative Director Mego Ayvazian and Farouk Systems Global Creative Artist McKenzie Lehmann blend the art of science and color with the Spectrum Collection by CHI Haircare. It strikes the perfect balance between brightness, boldness, and beautiful luxuriousness.

From pastel hues to blonde cashmere, the Spectrum Collection by CHI Haircare boasts hair colors, cuts, and hairstyles that are a mix of whimsical moments and nods to decades past. See the creative spring-inspired trends that are as versatile as the season. The results will speak for themselves.

Big Color Energy

Expect color to take an entirely new meaning. This year is about bringing one’s personality with hair color.

Formula 1: CHI Bleach & Shine + 30 volume CHI Color Generator

Formula 2: Equal parts Blue Additive + Clear + 10 Volume CHI Color Generator

Formulas 3-7: CHI Chroma Paint Green with Envy, Hello Yellow, Mango Tango, Oh So Fuchsia, and Blue Crush

Step 1: Mist hair with CHI Bond & Seal and section into 4 quadrants.

Step 2: Apply formula 1 to mid-shaft and ends. Once completed, apply to the root area to ensure even lifting.

Step 3: Process at room temperature up to 50 minutes or until a pale yellow is achieved.

Step 4: Rinse thoroughly and shampoo with CHI Infra Shampoo. Then rinse and apply CHI Color Lock Treatment for 5 minutes. Rinse out afterwards.

Step 5: Rough dry hair and re-apply CHI Bond & Seal and section.

Step 6: Apply formula 2 using a root smudging technique.

Step 7: With formulas 3-7, free hand paint using your creativity to achieve desired look.

Step 8: Rinse with cool water until water runs clear to prevent bleeding.

Step 9: Apply CHI Color Lock Treatment for 5 minutes. Rinse and style using your favorite CHI products and tools.

Two-Toned Contrast

‘90s chunky stripes of color paired with blonde tones have been reincarnated in the new decade. Bold, face-framing ‘money pieces’ that create high drama with flashes of darker high contrast color ribboned through are making a statement.

Formula 1: CHI Bleach & Shine + 30 Volume CHI Color Generator

Formula 2: 6N + 10 Volume CHI Color Generator

Formula 3: 2oz 10I + 4 drops Violet Additive + 10 Volume CHI Color Generator

Step 1: Mist hair with CHI Bond & Seal and section into 4 quadrants, leaving a 1” perimeter in fringe area

Step 2: Using foils, apply formula 1 from roots to ends until all hair is foiled minus the fringe perimeter.

Step 3: Apply formula 2 to the fringe perimeter from roots to ends.

Step 4: Process at room temperature for up to 50 minutes or until you reach desired level.

Step 5: Rinse thoroughly and shampoo with CHI Infra Shampoo.

Step 6: Towel dry and apply formula 3 to lightened hair as a toner. Process for up to 15 minutes.

Step 7: Rinse thoroughly and apply CHI Color Lock Treatment for 5 minutes. Rinse and style as desired using your favorite CHI products and tools.

Pink Menagerie

The taste of warmer weather on the horizon has many daydreaming of florals and pastel tresses. This sparks an uptick in a candied pink hue that gives off a dreamy, cool-girl style.

Formula 1: CHI Bleach & Shine + 30 Volume CHI Color Generator

Formula 2: Equal parts 8RV + Clear + 10 Volume CHI Color Generator

Formula 3: 2oz 10I + 1/2oz 8RV + 2 drops of red additive + 10 volume CHI Color Generator

Formula 4: 2oz 10I + 1/2 oz 8V + 2 drops violet additive + 10 volume CHI Color Generator

Step 1: Mist the hair with CHI Bond & Seal and section into 4 quadrants

Step 2: Apply formula 1 from mid-shaft to ends, once completed apply to the root area to ensure even lifting

Step 3: Process up to 50 minutes or until you reach your desired level

Step 4: Rinse thoroughly, shampoo using CHI Infra Shampoo rinse, and apply CHI Color Lock Treatment for 5 minutes

Step 5: Mist the hair with CHI Bond & Seal and rough dry

Step 6: Using root smudge technique, apply formula 2.

Step 7: Alternating between formulas 3 and 4, apply to remaining hair roots to ends and blend into root smudge.

Step 8: Process for 30 minutes at room temperature. Rinse thoroughly and shampoo with CHI Infra Shampoo. Rinse and apply CHI Color Lock Treatment for 5 minutes. Rinse and style as desired with your favorite CHI products and tools.

Cashmere Blonde

This season, milky neutral tones is the luxurious trend making waves. Pair this gorgeous color with a voluminous blowout and it gives off Claudia Schiffer vibes.

Formula 1: CHI Bleach & Shine + 20 volume CHI Color Generator

Formula 2: CHI Bleach & Shine + 30 volume CHI Color Generator

Formula 3: Equal parts 11I +11W + 10 volume CHI Color Generator

Step 1: Mist the hair with CHI Bond & Seal and section into 4 quadrants.

Step 2: Starting at the nape, apply formula 1 in a back-to-back foiling technique from roots to ends.

Step 3: In the front 2 quadrants, repeat back-to-back foiling technique with formula 2.

Step 4: Process for up to 50 minutes at room temperature or until desired level has been achieved

Step 5: Rinse thoroughly and shampoo with CHI Infra Shampoo.

Step 6: Towel dry and apply formula 3 from roots to ends and process up to 15 minutes

Step 7: Rinse thoroughly and apply CHI Color Illuminate Platinum Blonde Conditioner for 7 minutes. Rinse and style as desired with your favorite CHI products and tools.

Two-Tone Color Burst

Get the best of both worlds by experimenting with two vibrant colors for a two-toned customized look that will definitely turn heads.

Formula 1: CHI Bleach & Shine + 30 volume CHI Color Generator

Formula 2: CHI Chroma Paint Purple Blitz

Formula 3: CHI Chroma Paint Mango Tango

Step 1: Mist the hair with CHI Bond & Seal and section into 4 quadrants.

Step 2: Apply formula 1 from mid-shaft to ends. Once completed, apply to the root area to ensure even lifting.

Step 3: Process up to 50 minutes or until you reach your desired level.

Step 4: Rinse thoroughly and shampoo using CHI Infra Shampoo. Rinse and apply CHI Color Lock Treatment for 5 minutes.

Step 5: Mist the hair with CHI Bond & Seal and rough dry.

Step 6: Apply formula 2 to the root area using a root smudge technique.

Step 7: Apply formula 3 from mid-shaft to ends blending into root smudge formula.

Step 8: Process for 30 minutes at room temperature. Rinse thoroughly until water runs clear. Apply CHI Color Lock Treatment for 5 minutes. Rinse and style as desired with your favorite CHI products and tools.

Farouk Systems to Showcase LG CHI Color Master Factory at IBS New York

Farouk Systems to Showcase LG CHI Color Master Factory at IBS New York

Farouk Systems, Inc. will be showcasing its best-in-class LG CHI Color Master Factory during the 3-day International Beauty Show (IBS New York). The world’s first-ever digitally controlled color customization system will take center stage at the longest-running beauty event from March 13th – 15th, 2022 at the Javits Convention Center in New York City.

Over 70,000 salon owners and beauty professionals from around the globe will gather to experience the patent-pending LG CHI Color Master Factory in action by offering stylists 30,000 recommended formulations as well as the possibility to create unlimited color formulations with exact precision.

“We’re excited for professionals in New York to learn about this industry-leading technology so they can see how their creative colorwork can come to life with just a few clicks,” said Dr. Farouk Shami, Chairman and Founder of Farouk Systems, Inc.  

To help spotlight creativity and expert color mastery, the Farouk Systems, Inc. stage will be brimming with the hottest hair color trends of the season created with the LG CHI Master Color Master Factory. Farouk Systems artists Mego Ayvazian, Anna Cantu, Bradley Tuggle, McKenzie Lehmann, and Wesley Palmer will dominate with their stellar displays of talent, beautiful artistry, and captivating skills.

Also, you won’t want to miss the latest in CHI Haircare product launches and tools, including the CHI Vibes tools and wet-line products, the new BioSilk Silk Therapy Irresistible collection, CHI Footwear and Beyond Glow Skincare. Want to see Farouk Systems, Inc. and the LG CHI Color Master Factory for yourself at IBS New York? See details below.

International Beauty Show New York

Sunday, March 13th – 14th from 9:30 a.m. – 5:00 p.m.
March 15th, 9:30 a.m. – 4p.m.

Jacob Javits Convention Center, 429 11th Ave. New York, NY

Farouk Systems Hosts International Distributors Meeting

Farouk Systems Hosts International Distributors Meeting

Farouk Systems, Inc. recently welcomed over 30 distributors from around the world for its two-day International Distributors Meeting at the haircare giant’s headquarters in Houston, TX. The annual event included attendees from Morocco, Australia, France, Ukraine, Moldova, Russia, Holland, Palestine, Greece, Costa Rica, Germany, Latvia and Poland.

“We are so happy and excited to have you here as our business partners, as our friends, and as our partners for the future,” said Dr. Farouk Shami, Chairman and Founder of Farouk Systems, Inc.

Farouk Systems Creative Director Mego Ayvazian dazzled guests with his hair artistry by showcasing colorful hairstyles using the LG CHI Color Master Factory, a digitally controlled color customization system that can create unlimited formulations with exact precision in under two minutes. Attendees also received hands-on training on this breakthrough technology that is redefining the hair color industry worldwide.

President of Innovation Lisa Marie Garcia, along with company executives, including President of Sales Scott Hagstrom and President of Professional Sales Farah Faulkner presented core business topics in marketing, product development, sales, and education.

In a continued effort to advance the company’s beauty offerings, Lisa Marie Garcia presented the 2022 marketing strategy along with the new-to-the-market product developments, including the CHI Naturals with Aloe and Hyaluronic Acid, CHI Color Care and a reimagined CHI Royal Treatment collection.

“We take pride in using the latest technology and the finest ingredients to create environmentally friendly products with sustainability at the core of our values,” said Lisa Marie Garcia.

Another highlight was an introduction to the exciting new CHI BOND + Lightening System, which includes CHI Bleach & Shine and CHI Bond & Seal, a revolutionary, all-natural lightening system that prevents and even works to repair hair damage during the bleaching process by repairing the bonds within the hair.

As part of the two-day event, Dr. Shami treated guests to lavish dinners at his home. He helped to encourage a feeling of acceptance and optimism.

“Gathering together allows us to build even stronger relationships as a family for future growth,” said Dr. Shami

 

Special Offer

For a limited time only, Farouk Systems, Inc. is serving up a special offer; buy one CHI Bleach & Shine (32 oz.) and get another 32 oz. CHI Bleach & Shine for FREE. Also, if you buy one CHI Bond & Seal (8 oz.), you can get another 8 oz. CHI Bond & Seal for FREE. Just contact your Farouk Systems sales representative for more information.

 

Save the Date

Want to attend the next International Distributors Meeting? See the details below.

  • What: International Distributors Meeting
  • When: August 26th-28th, 2022
  • Where: Farouk Systems headquarters in Houston, TX

For more information please contact the following Farouk Systems, Inc. personnel:

  • Patrick Kalle, patrick.kalle@farouk-europe.com
  • Fadi Mehanna, fadi.m@hotmail.com
  • Julia Ivaschenko, jivaschenko@samirf2.sg-host.com
A Fantastic Sams Embraces The LG CHI Color Master Factory

A Fantastic Sams Embraces The LG CHI Color Master Factory

As a world leader in providing education, Farouk Systems, Inc. is a constant force in the professional salon hair color industry, delivering the latest tools and training to Fantastic Sams. Now a Fantastic Sams franchise in Calabash, North Carolina is sharing its successful training experience with the LG CHI Color Master Factory.

Fantastic Sams hairdressers in the local North Carolina salon recently received a two-day hands-on experience with the LG CHI Color Master Factory, the groundbreaking app-controlled color customization system that allows stylists to design any color they can imagine and have it automatically dispensed for them at the push of a button in under two minutes.

“Not only does the [LG CHI Color Master Factory] deliver amazing color with shine and great coverage, but the guests are loving that our salons have invested in this technology,” said Ronda Taylor, a certified CHI Fantastic Sams Trainer.

In addition to getting creative with the game-changing color customization technology, trainees were also given the chance to use the CHI BOND + Lightening System in tandem with the LG CHI Color Master Factory. The powerful lightening system, which includes the CHI Bleach & Shine and CHI Bond & Seal, uses the benefits of Hemp Oil and Aloe Vera to lift 9+ levels while protecting the scalp during processing.

“The most exciting color created was on a guest who always had reactions to every color line he has tried,” said Taylor. “I had the stylist apply CHI Bond & Seal to his scalp and hair. She then applied color 1/8 inch from his scalp. Every five minutes we checked in to see if he was feeling any discomfort and reapplied the CHI Bond & Seal. The rest of the process time [the guest felt] no stinging, itching, or any discomfort. He was so pleased with his service he tipped the stylist $100.00 for a $60.00 men’s cut and color plus bought two CHI Bond & Seals because of the way the product calmed his scalp from irritation,” explained Taylor.

To date, Ronda Taylor has trained eight Fantastic Sams locations on the LG CHI Color Master Factory and will continue to do so to share more educational know-how and techniques with other hairdressers so they can achieve beautiful color services on clients with the revolutionary machine.

“The satisfaction of watching how excited our stylists and guests are with the results we achieved is so priceless to me,” said Taylor. “Thank you to the Farouk Systems, Inc. Education Department for being there to support us,” concluded Taylor.  

Want to see more photos from the LG CHI Color Master Factory training at Fantastic Sams in Calabash, North Carolina? Take a look below.

About The LG CHI Color Master Factory

LG CHI ColorMaster - Hair Color Formulations

Merging technologies and knowledge together, CHI color genius, Dr. Farouk Shami, and LG H&H’s team of top engineers created the world’s first-ever color machine called the LG CHI Color Master Factory. This digitally controlled color customization system creates unlimited formulations with exact precision to make hairstylists’ artistry come to life. The machine offers a simulation mode that allows salon clientele to try on hair colors prior to application. When formulating color, the LG CHI Color Master Factory can also be manually programmed using the touchscreen display or managed via a tablet or smartphone using the Colormaster application. The revolutionary technology also offers a client management system stores clients’ formulas and photos for their next salon appointment. The LG CHI Color Master Factory is also environmentally conscious, cutting waste reduction by 30 percent and tracking colors dispensed for inventory purposes. Interested in the LG Color Master Factory? Learn more here.

Farouk Systems Celebrates Black History Month

Farouk Systems Celebrates Black History Month

Farouk Systems Celebrates Black History Month

Black History Month celebrates the incredible historical contributions of African Americans who have played an essential role in shaping American culture. It is also a chance to listen, learn, and recognize individuals who contribute to the conglomerate of the Farouk Systems, Inc. company culture. The haircare giant prides itself on fostering a pervasive culture of inclusivity and diversity so, in honor of Black History Month, it wants to by shine a light on company employees and hairdressers who make a difference — not just this month, but all year round.

George Cooper

Master Educator and Hairstylist at Farouk Systems, Inc.

Known for captivating audiences with high energy presentations, George Cooper has set foot on national and international stages to educate and entertain industry professionals with his stylized cutting techniques that channel the “King of Pop” Michael Jackson.

Cooper joined Farouk Systems, Inc. over decade ago and his creativity and skills have landed him the opportunity to style for red carpet events and editorial shoots. However, it’s his contribution to his community that is truly heartwarming. In 2006, he funded and built a playground for his childhood community – complete with an area to run track and play softball, volleyball, soccer, or flag football.

“Growing up, we didn’t have anywhere to play outside so I went back there as an adult to make sure that wouldn’t be the case for other children,” said Cooper.

What does Black History Month mean to you?

“I want everyone to know that Black culture is multicultural,” said Cooper. “Black culture is not proprietary to black people but to all people to recognize the beauty that is within. As a society, we need to establish a sense of belonging for everyone to focus on helping all individuals thrive. It’s all about reconsidering stereotypes while thinking about whose voices are and are not represented. It’s also an opportunity to celebrate and learn about a community that is full of talent, resilience, and beauty.”

Chauné Fitzgerald

Master Educator and Hairstylist at Farouk Systems, Inc.

Chauné Fitzgerald is an artistic visionary who customizes her precision cutting and hair color services to her fit clients’ needs. Fitzgerald has travelled the world with Farouk Systems, Inc. teaching other salon professionals the avant-garde techniques and the latest hair trends. She is currently ranked among the Elite educators and continues to grow in her field.

In addition to owning Salon Remedi and Own Your Business in Richland, WA, Fitzgerald is the founder of the local non-profit Women of Wisdom Tri-Cities (WOW Tri-Cities), which assists minority-owned businesses. Her unwavering commitment to community service also earned her the 2020 Dr. Martin Luther King Jr. Spirit Award from Columbia Basin College.

What does Black History Month mean to you?

“It’s a time of reflecting the past and embracing the future knowing that all things are possible,” said Fitzgerald. “I use this time to recognize those who paved the way and helped to shape America with their contributions.  Embracing diverse thinking, experiences and creating an environment where everyone feels relevant can ensure we are all part of the shared mission towards inclusion and equality.”

John Long

Vice President of Operations at Farouk Systems, Inc.

At Farouk Systems, Inc., John Long is responsible for directing and driving results for all areas of operation, including manufacturing, supply chain, information technology, and logistics in support of innovation, quality, cost, and productivity objectives. His problem-solving skills deliver solutions through strategic planning.

In his spare time, however, he volunteers in a ministry that supports the feeding and clothing of the homeless individuals in Houston, TX.

“My family has joined me at times, and this has allowed me to show my children what is actually important in life,” said Long.

When asked to reflect on a role model who has made an impact in his life, he named his father John L. Long.

“My dad honorably served in WWII on the USS Bunker Hill,” said Long. “During one battle, his aircraft carrier was attacked by two Kamikaze planes killing over 400 sailors.  He and his crew mates saved the ship from sinking and continued the fight.  He valued education and ensured all five of his children received college education.  He was wise and, although he died over a decade ago, his words of advice ring truer to me every day,” he added.

What does Black History Month mean to you?

“It’s a time for all of us to reflect on the contributions of African Americans over the centuries,” said Long. “The story of America cannot be accurately told without including the struggles, perseverance, and triumphs of the African American people,” he concluded. 

Kewonia Grimes

Master Texture Specialist and Educator at Farouk Systems, Inc.

With over 12 years of experience at Farouk Systems, Inc., Kewonia Grimes worked her way up from an educator to master stylist. She is also a regional sales manager, lead texture specialist, creative artistic platform artist, salon owner and mentor.

“What I enjoy the most [about being a hairdresser] is turning frowns to smiles,” said Grimes. “We have people that come in that really are down but when they leave, it’s like you’ve changed their whole life after doing their hair,” she added. 

Grimes draws inspiration from various influential people, including pioneers like Madame C.J. Walker who invented a line of African American hair products and was the first Black woman millionaire in America.

“If you can make something out of nothing and still be able to thrive, you’ve done something great. She was one of my idols because I like her drive and what she created in this industry.”

What does Black History Month mean to you?

“It highlights the strength and power we have inside of us,” said Grimes. “I say that because we’ve come a long way historically, and I love to see the impact we are making as African Americans,” she said.

Myreon Wallace

Production Manager at Farouk Systems, Inc

At Farouk Systems, Inc., Myreon Wallace manages plant operations, directing all manufacturing personnel and operating units.  He has been with the company for three years and enjoys working collaboratively with the team to complete tasks and meet challenges.   

“I’m responsible for converting raw materials into finished products in a safe, sanitary, cost-effective, and efficient manner to meet company standards,” said Wallace. “[I work to] lead and drive productivity-saving initiatives, continuous improvement projects, and lean production operations throughout the plant,” he said.

Outside of his work at Farouk Systems, Inc., Wallace takes the time pursue volunteering opportunities in his community through his church and serves as a speaker at his alma mater Central State University in Wilberforce, Ohio.

What does Black History Month mean to you?

“Black History Month means acknowledgement of some the great people and accomplishments that have and are still occurring in our society,” said Wallace. “There have been many African American pioneers who have inspired me, including the trailblazing [inventor] Garret Morgan. [His patents include] a hair straightening product, a breathing device and an improved traffic signal. When you can visualize your thoughts and dreams and then have the patience and fortitude to bring it to life… wow!”