Looking to revitalize lackluster, frizzy hair without altering its color? The CHI Ionic Permanent Shine might be your solution. Fadi Mehanna, Farouk Systems’ International Director of Business Development, demonstrates how this product transforms dull hair into a glossy mane while preserving the original hue.

The Mehanna Method:

Using level 3N combined with CHI Volume 10 Developer, Mehanna demonstrates a simple yet effective technique. The process begins by mixing the components in a 1:1 ratio. Then, using a hair coloring brush, the solution is applied from the roots to the tips. To ensure even distribution, a comb is used to work the color through the hair. These steps are repeated until every strand is thoroughly coated with the color solution, guaranteeing complete and uniform coverage.

The result? Hair that boasts enhanced shine, gloss, and overall health, thanks to the formula’s powerhouse ingredients: hyaluronic acid, silk keratin protein, and aloe vera.

Get the Look

Step 1: Blend your CHI Ionic hair color with CHI Volume 10 Developer (1:1 ratio).

Step 2: Section hair for even application.

Step 3: Apply the mixture from roots to ends, ensuring full coverage.

Step 4: Comb through for even distribution.

Step 5: Process for 30-35 minutes (time may vary based on color series).

Step 6: Rinse, dry, and style as desired.

CHI Ionic Permanent Shine Hair Color

About CHI Ionic Permanent Shine

CHI Ionic Permanent Shine Hair Color offers a range of 100 ammonia-free permanent hair dyes. This collection provides intense, even color while preserving hair health, resulting in dimensional, enduring color with exceptional shine. The product is enhanced with Hue Definition Technology that deeply penetrates the hair, locking in color and improving depth and dimension for a more vibrant appearance.

Key Features:

• Ammonia and PPD-free

• User-friendly application

• True-to-tone, consistent results

• Full-color saturation with deep penetration

• Even, gentle application

• Multi-dimensional color

• High-gloss, fade-resistant finish

Discover the power of CHI Ionic Permanent Shine—a fusion of scientific innovation and hair care expertise. Elevate your natural black hair with enduring brilliance and nourishment, revealing its true radiance for an extended time.