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Technology has always been integral part of improving our lives – from smart devices to artificial intelligence, technology is all-encompassing in our world. Now, Farouk Systems, Inc. is going even further; it’s leading the way by building its own beauty tech. Its groundbreaking LG CHI Color Master Factory – a digital color lab with the ability to create unlimited color formulations – is automating, personalizing, and digitizing color services in salons worldwide.

Farouk Systems, Inc. Creative Director Mego Ayvazian and Farouk Systems, Inc. Global Creative Artists McKenzie Lehmann, Wesley Palmer, and Joshua Bernard are unleashing their creativity by merging their artistry with science. By incorporating the LG CHI Color Master Factory into their art, they’ve created the Technicolor Collection by CHI Haircare. Dive into their color formulations created with the industry-first digital color lab that is re-imagining the whole salon experience.

Use the interactive slider below to see how we achieved these styles on our models. You can navigate through the models by using the arrows on either side of the section.

Brilliant Color Block

Two complimentary (or contrasting) shades are making a comeback – more specifically, color-blocked hair. The pairing of vibrant hues are a deliberate commitment to a statement look that is eye-catchingly beautiful. Save this LG CHI Color Master Factory formulation for your next inspired ‘do.

To recreate this style you will need these three formulations:

Formula 1: Equal parts CHI Chroma Paint Oh So Fuchsia and CHI Chroma Pain Pink Lightning 

Formula 2: Clear + 3 shots of Red Additive + 1 shot of Blue Additive with CHI Color Generator 10 Volume

Formula 3: Equal parts CHI Chroma Paint Mango Tango + CHI Chroma Paint Hello, Yellow

Here are the steps to recreate the style:

Step 1: Mist the hair with CHI Bond & Seal and section into 4 quadrants.

Step 2: Apply formula 1 from mid-shaft to ends. Once completed, apply to the root area to ensure an even lift.

Step 3: Process up to 50 minutes or until you reach your desired level.

Step 4: Rinse thoroughly and shampoo using CHI Infra Shampoo. Rinse and apply CHI Color Lock Treatment for 5 minutes. 

Step 5: Mist the hair with CHI Bond & Seal and rough dry.

Step 6: Apply formula 2 to the root area using a root smudge technique. 

Step 7: Apply formula 3 to the mid-shaft.

Step 8: Apply formula 4 from mid-shaft to ends. 

Step 9: Process for 30 minutes at room temperature. Rinse thoroughly until the water runs clear.

Step 10: Apply CHI Color Lock Treatment for 5 minutes. Rinse and style as desired with your favorite CHI products and tools.

Frosted Silver

There is a reason so many young women are choosing to experiment with shades of silver. It’s chic, sexy, edgy, and on-trend. This silvery grey color pairs well with soft waves to deliver an iced-out version of fantasy-inspired hair. Save this formula for your next appointment.

To recreate this style you will need these two formulations:

Formula 1: CHI Bleach & Shine + CHI Color Generator 30 Volume 

Formula 2: 10s + 1 shot of 1n + Violet Additive + CHI Color Generator 10 Volume

Here are the steps to recreate the style:

Step 1: Mist hair with CHI Bond & Seal and section into 4 quadrants.

Step 2: Apply formula 1 a ¼ of an inch away from roots to ends.

Step 3:  After reaching a level 8, apply formula 1 to the roots. 

Step 4: Process at room temperature for up to 50 minutes or until you reach your desired level.

Step 5: Rinse thoroughly and shampoo with CHI Infra Shampoo.

Step 6: Towel dry and apply formula 2 to the lightened hair as a toner. Process for up to 20 minutes.

Step 7: Rinse thoroughly and apply CHI Color Lock Treatment for 5 minutes. Rinse and style as desired using your favorite CHI products and tools.

Shimmery Copper

Copper hair color and all its variations, including auburn, ginger, and red are taking over social media by storm. With fiery transformations on the rise, take note of this LG CHI Color Master Factory color formulation that is serving up tons of inspiration.

To recreate this style you will need these three formulations:

Formula 1: CHI Bleach & Shine + CHI Color Generator 20 Volume on the “money piece”

Formula 2: 6c on roots + CHI Color Generator 10 Volume 

Formulas 3: 7c + 8c + Orange Additive + CHI Color Generator 10 Volume

Here are the steps to recreate the style:

Step 1: Mist hair with CHI Bond & Seal then section the “money piece” and apply formula 1.

Step 2: Apply formula 2 to the roots.

Step 3: Apply formula 3 to mid-shaft and ends. Once completed, apply to the root area to ensure even lifting.

Step 4: Process at room temperature up to 50 minutes or until a pale yellow is achieved. 

Step 5: Rinse thoroughly and shampoo with CHI Infra Shampoo

Step 6: Tone the “money piece” with clear 1oz + 1 shot of Orange Additive + 1 shot of Red Additive + CHI Color Generator 10 Volume.

Step7: Rinse thoroughly and apply CHI Color Lock Treatment for 5 minutes. Rinse out again afterwards. 

Step 8: Rough dry hair and re-apply CHI Bond & Seal.

Step 9: Style as desired using your favorite CHI products and tools.

Liquid Opal

This softer, whimsical cousin of the unicorn trend is permeating the beauty scene. The iridescent mix of lavender and peachy pink on a pearly platinum base gives off a holographic look that resembles a precious gemstone. Get inspired with this LG CHI Color Master Factory formulation that evokes goddess.

To recreate this style you will need these four formulations:

Formula 1: CHI Bleach & Shine + CHI Color Generator 30 Volume

Formula 2: Clear + Red Additive + CHI Color Generator 10 Volume 

Formula 3: Equal parts Clear + Violet Additive 

Formula 4: 11i + Violet Additive

Here are the steps to recreate the style:

Step 1: Mist the hair with CHI Bond & Seal and section into 4 quadrants. 

Step 2: Starting at the nape, apply formula 1 from roots to ends. 

Step 3: Process for up to 50 minutes at room temperature or until a level 10 has been achieved. 

Step 5: Rinse thoroughly and shampoo with CHI Infra Shampoo.

Step 6:  Towel dry hair and apply formula 4 to the roots. 

Step 7: Section the hair from ear to ear, and then apply formula 2 to the crown section on the from mid-shaft to ends.

Step 8: Apply formula 5 to the rest of the hair.

Step 9: Rinse thoroughly and apply CHI Color Illuminate Platinum Blonde Conditioner for 7 minutes. Rinse and style as desired with your favorite CHI products and tools.

Pearl Blonde

This creamy shade created with the LG CHI Color Master Factory strikes the perfect balance between brightness and believability. This color boasts buttery tones throughout, but the golden hue still gives a beautiful radiance that makes it a perfectly effortless look. Add voluminous curls for a Hollywood look that will turn heads.

To recreate this style you will need these three formulations:

Formula 1: CHI Bleach & Shine + CHI Color Generator 20 Volume

Formula 2: CHI Bleach & Shine + CHI Color Generator 30 Volume 

Formula 3: Equal parts 11i +11w + CHI Color Generator 10 Volume

Here are the steps to recreate the style:

Step 1: Mist the hair with CHI Bond & Seal and section into 4 quadrants. 

Step 2: Starting at the nape, apply formula 1 in a back-to-back foiling technique from roots to ends. 

Step 3: In the front 2 quadrants, repeat back-to-back foiling technique with formula 2. 

Step 4: Process for up to 50 minutes at room temperature or until desired level has been achieved. 

Step 5: Rinse thoroughly and shampoo with CHI Infra Shampoo.

Step 6: Towel dry and apply formula 3 from roots to ends and process for up to 15 minutes. 

Step 7: Rinse thoroughly and apply CHI Color Illuminate Platinum Blonde Conditioner for 7 minutes. Rinse and style as desired with your favorite CHI products and tools. 

Rhodonite Gem

This rosy gemstone-inspired color is warm, rich, and oh-so-worth-it. With natural lighting, the warm flecks in each strand will flatter any complexion. So, if you want to subtly brighten up your hair and embrace this shade, this LG CHI Color Master Factory formula will get you there.

To recreate this style you will need these two formulations:

Formula 1: CHI Bleach & Shine + CHI Color Generator 20 Volume 

Formula 2: CHI Chroma Paint Oh So Fuchsia

Here are the steps to recreate the style:

Step 1: Apply formula 1 from roots to ends. 

Step 2: Mist the crown with CHI Bond & Seal. Process for 30 minutes. 

Step 3: Rinse thoroughly and shampoo with CHI Infra Shampoo.

Step 4: Apply formula 2 from mid shaft to ends. Process for up to 30 minutes at room temperature.

Step 5: Rinse and apply CHI Color Lock Treatment for 5 minutes. Style as desired with your favorite CHI products and tools.

Red Chrome

This season, a rich hue of ruby red is having a moment. This light-reflecting color naturally enhances the golden undertones in one’s complexion. Coupled with a feathered-out cut and blowout, this look gives the modern-twist to the iconic Farrah Fawcett hair.

To recreate this style you will need these three formulations:

Formula 1: CHI Bleach & Shine + CHI Color Generator 20 Volume 

Formula 2: CHI Chroma Paint Red Haute + CHI Chroma Paint Midnight Madness  

Formula 3: CHI Chroma Paint Red Haute

Here are the steps to recreate the style:

Step 1: Mist the hair with CHI Bond & Seal and section the hair into 4 quadrants. 

Step 2: Starting at the nape, apply formula 1 from roots to ends. 

Step 3: Process for up to 50 minutes at room temperature or until desired level has been achieved. 

Step 4: Rinse thoroughly and shampoo with CHI Infra Shampoo.

Step 5: Towel dry the hair and apply formula 2 to the roots.

Step 6: Apply formula 3 from the mid shaft to ends and blend.  

Step 7: Process for 30 minutes. Rinse and apply CHI Color Lock Treatment for 5 minutes. Style as desired with your favorite CHI products and tools.